How to manage a crisis in your business.
There is one distraction that takes on a life of its own sometimes and it is a crisis in a business. Having a public relations crisis can not only distract you, it can stop you dead in your tracks if not handled properly.
You may say, this will never happen to me. But guess what, you would be wrong. It can happen to anyone in business. And in this world of social media, it is very different than when the only way to get news out was TV, radio and newspapers. News travels faster than at any time in our history.
We talk with Judy Rakowsky of Liberty Square Group in Boston about how to prepare, handle and mitigate the effects of a business crisis. Judy is the Senior Vice President of the firm and works with many organizations in managing and planning for a crisis.
Our discussion includes:
Find out more about Judy and Liberty Square Group at: https://libertysquaregroup.com/
Advancing Wellness is a workplace wellness consultancy based just outside of Boston. Mari and her team help build cultures of wellbeing in organizations.
We talk about what makes a company a great place to work and how an organization can build that culture of wellbeing so everyone can thrive. Even those of us who are prone to distractions.
Some of our conversation points include.
Learn more about Mari Ryan and Advancing Wellness Here: http://www.advwellness.com/
This week we have a great chat with Sarah Reiff-Hekking, Ph.D, and Founder of True Focus Coaching, Inc. based just outside of Boston. Sarah works with professionals at all levels to help them overcome procrastination and overwhelm and prioritize all the important tasks in their life.
If you are professional in the business world then you have no doubt experienced, overwhelm, distractions and have even procrastinated on various tasks. Sarah walks us through how to overcome various distractions in our business life and gives us actionable tips on how to be more productive.
Sarah runs coaching programs as well as time management boot camps. Learn more about Sarah Reiff-Hekking here; https://www.truefocuscoaching.com/
Find Sarah’s eBook, 5 Steps to Bust Through Procrastination & Overwhelm at www.Truefocustips.com
In this episode we talk about kindness and we touch upon the related item of respect. We discuss why kindness matters in life, your business world and more importantly, kindness to yourself.
This week’s guest is Tara Cousineau, PhD and author of the book The Kindness Cure; How the Science of Compassion Can Heal Your Heart and Your World. Tara is a clinical psychologist a meditation teacher and is connected with Harvard University.
In her book she talks about the many subjects related to kindness including, stress, compassion, emotions and gratitude.
On the podcast we discuss
You can find out more about Tara and her work at: https://www.taracousineau.com/
Her book The Kindness Cure can be found here: https://www.amazon.com/Kindness-Cure-Science-Compassion-Heart/dp/1626259690/
The Ted talk she refers to in our discussion with Rick Hanson can be found here. https://www.youtube.com/watch?v=jpuDyGgIeh0
The practice of marketing and public relations in a business has fundamentally changed in the past decade. When social media came into our landscape and began to take shape, it changed the way we did business on a number of levels. Those in business were left scrambling to make the best use of these new platforms. And that continues today as the rules keep changing.
In this podcast, we chat with Louis Gudema, author of the book, Bullseye Marketing. Louis helps us understanding the marketing trends in 2019 and beyond. We talk about how public relations and marketing has changed, what has stayed the same and how those in business can continue to create valuable and effective marketing and PR plans without letting is distract us into frustration.
Some points we discuss are:
And we have Louis Gudema’s top tips for getting an organization of any size on the right track in their marketing and PR?
You can find out more about Louis Gudema at: http://revenueassociates.biz/
And find the book Bullseye Marketing here: https://www.amazon.com/dp/173220361X