How to manage a crisis in your business.
There is one distraction that takes on a life of its own sometimes and it is a crisis in a business. Having a public relations crisis can not only distract you, it can stop you dead in your tracks if not handled properly.
You may say, this will never happen to me. But guess what, you would be wrong. It can happen to anyone in business. And in this world of social media, it is very different than when the only way to get news out was TV, radio and newspapers. News travels faster than at any time in our history.
We talk with Judy Rakowsky of Liberty Square Group in Boston about how to prepare, handle and mitigate the effects of a business crisis. Judy is the Senior Vice President of the firm and works with many organizations in managing and planning for a crisis.
Our discussion includes:
Find out more about Judy and Liberty Square Group at: https://libertysquaregroup.com/
Advancing Wellness is a workplace wellness consultancy based just outside of Boston. Mari and her team help build cultures of wellbeing in organizations.
We talk about what makes a company a great place to work and how an organization can build that culture of wellbeing so everyone can thrive. Even those of us who are prone to distractions.
Some of our conversation points include.
Learn more about Mari Ryan and Advancing Wellness Here: http://www.advwellness.com/
This week we have a great chat with Sarah Reiff-Hekking, Ph.D, and Founder of True Focus Coaching, Inc. based just outside of Boston. Sarah works with professionals at all levels to help them overcome procrastination and overwhelm and prioritize all the important tasks in their life.
If you are professional in the business world then you have no doubt experienced, overwhelm, distractions and have even procrastinated on various tasks. Sarah walks us through how to overcome various distractions in our business life and gives us actionable tips on how to be more productive.
Sarah runs coaching programs as well as time management boot camps. Learn more about Sarah Reiff-Hekking here; https://www.truefocuscoaching.com/
Find Sarah’s eBook, 5 Steps to Bust Through Procrastination & Overwhelm at www.Truefocustips.com
In this episode we talk about kindness and we touch upon the related item of respect. We discuss why kindness matters in life, your business world and more importantly, kindness to yourself.
This week’s guest is Tara Cousineau, PhD and author of the book The Kindness Cure; How the Science of Compassion Can Heal Your Heart and Your World. Tara is a clinical psychologist a meditation teacher and is connected with Harvard University.
In her book she talks about the many subjects related to kindness including, stress, compassion, emotions and gratitude.
On the podcast we discuss
You can find out more about Tara and her work at: https://www.taracousineau.com/
Her book The Kindness Cure can be found here: https://www.amazon.com/Kindness-Cure-Science-Compassion-Heart/dp/1626259690/
The Ted talk she refers to in our discussion with Rick Hanson can be found here. https://www.youtube.com/watch?v=jpuDyGgIeh0
The practice of marketing and public relations in a business has fundamentally changed in the past decade. When social media came into our landscape and began to take shape, it changed the way we did business on a number of levels. Those in business were left scrambling to make the best use of these new platforms. And that continues today as the rules keep changing.
In this podcast, we chat with Louis Gudema, author of the book, Bullseye Marketing. Louis helps us understanding the marketing trends in 2019 and beyond. We talk about how public relations and marketing has changed, what has stayed the same and how those in business can continue to create valuable and effective marketing and PR plans without letting is distract us into frustration.
Some points we discuss are:
And we have Louis Gudema’s top tips for getting an organization of any size on the right track in their marketing and PR?
You can find out more about Louis Gudema at: http://revenueassociates.biz/
And find the book Bullseye Marketing here: https://www.amazon.com/dp/173220361X
When the message in your business is complicated, it causes many distractions as well as many other barriers to running a successful and growing company. From the front line, speaking with your potential customers all the way to the top to understand why your company does what it does, a lack of clarity and simplicity can make it difficult to convey what you do and why you do it.
This episode we chat with Stephen Melanson of Melanson Consulting based just outside of Boston. Stephen’s firm specializes in verbal branding and simplicity. He helps companies of all sizes get clear on a simple but effective message to help drive sales and revenue and provide a framework for that business. And in the end, help to differentiate your business from others in the market.
Here are some of our discussion points and takeaways;
You can find out more about Melanson Consulting here:
This week we chat with the high-energy Master Paul Melella. Paul is a 6th degree black belt in Tae Kwon Do and runs a very successful martial arts business in New York. Paul is also a partner in the firm Empowered Mastery where he coaches high-performing individuals to take their career and business to new levels.
Paul talks about what is needed to gain and maintain some mental toughness in the business world. There are so many ups and downs as well as emotions when it comes to being in business or being in a career that has high demands. Paul walks us through what it takes to navigate the rough waters of business.
Some of the things we discuss are:
You can find out more about Paul and Empowered Mastery at: www.EmpoweredMastery.com
What happens when the distracted child or youth becomes an adult? All kinds of things. And it’s the topic of many discussions of those who have children working their way through school and beyond. Between emotions, changing interests, demands from school and others, those who may be prone to distractions, including people with ADHD can struggle at first before they find their way.
With the proper strategies in place, routines and some self-awareness, a young adult with ADHD can thrive, become a responsible happy adult and make great things happen in their life.
Our guest this week is Brendan Mahan of ADHD Essentials. Brendan is an ADHD coach in Massachusetts and works with children, young adults, adults with ADHD and entire families.
Some of the topic we cover include:
You can find Brendan at www.ADHDEssentials.com
This week on Overcoming Distractions the Podcast, we tackle one of the most misunderstood topics in the world of getting things accomplished. Procrastination. What you will learn quickly from our guest is that procrastination is not a time management issue. It is an emotional regulation issue. Does procrastination cause us to lose time? Yes, but at its core, it is not a time management issue.
Our guest is Dr. Timothy Pychyl Associate Professor of Psychology at Carleton University and the author of Solving the Procrastination Puzzle. Dr. Pychyl has been studying and researching procrastination for over 20 years and is the leading authority on procrastination.
If you have ever procrastinated this will be a fascinating podcast on procrastination that will have you engaged from beginning to end.
Here’s is what we cover:
The real definition of procrastination.
What procrastination is not.
Do “experts” out there that have procrastination wrong?
How do we break the cycle of procrastination?
Tips for those who are habitual procrastinators.
ADHD and procrastination.
Assuring people, they are not alone…
Find out more about Dr. Pychyl’s work at: http://www.procrastination.ca/
Everyone wants to set goals at the beginning of the year. And most of us do set some type of goals. But many of us also come away dissatisfied with our results or we just find ourselves not sticking to the plan. Maybe we try to set huge goals that end up being unrealistic or our goals are so big and broad that we don’t know how to take the next step.
This episode of Overcoming Distractions the Podcast we bring back Chris Berlow of Empowered Mastery. Chris will walk us through a number of items to help us set and archive our goals that we have set out to execute. And if you are prone to distractions, like many of us, he will offer smart suggestions for setting goals and staying on track. From our daily goals we set out to get done to long term goals.
This is not just another boring podcast on goal setting. This is real world and actionable advice.
Other topics we cover include:
Why do people hate goal setting?
Is a new year the best time to set goals?
Small goals or big goals?
How to stay on track when easily distracted?
What is an easy system for goal setting?
There are lessons we learn in school and there are those lessons, skills and habits we acquire out of school. For those who learn in a different manner, those that can be distracted and others that just love to use their time to leverage the right side of their brain, this is the episode for you.
Not every valuable lesson for the business world is taught in the classroom. In fact, it much the opposite. Real skills are acquired and built away from the classroom, where we can focus our attention on what makes us happy, what drives us and what ultimately gives us work that is satisfying.
In this episode we interview Nicolas Cole. Cole as he goes by with his friends is a regular writer for Inc Magazine, a top writer on the platform Quora, and runs Digital Press, https://www.digitalpress.com/ , a content marketing agency that helps founders, CEO’s and other top executives with personal branding.
Cole wrote the article 9 Valuable Lessons I learned in the Real World featured on Inc Magazine and that’s why he’s on this episode of Overcoming Distractions the Podcast.
This article and of course this podcast episode is a huge wakeup call to those who want reassurance that what they have learned by being and working in the real word is just as, if not more important than what they learned in school.